3 Water Conservation Myths… BUSTED! by: Mychal Boerman, City of San Luis Obispo Utilities Department Utilities Service Technician Three things you already know: It’s summer, it’s hot and it’s dry. We apologize for donning the cape of Captain Obvious. Surely you’re already aware of sunny California and its resultant water worries. However, there are a […]
Why our clients are the best ever by: Amy Watson Verdin has the best clients. Why? Because they let us unleash our creativity, they’re willing to take risks, and they trust us with their reputations. Those are qualities we don’t take lightly. It’s days like yesterday that remind us just how awesome our clients are. […]
Action Hero: Share the Hope – Benefiting HCRC by: Amy Watson Calling all cowboys, cowgirls, or anyone who wants to don casual Western attire for a good cause! Planning is underway for the ninth annual “Share the Hope” event, hosted by Steve Hearst at the renowned Hearst Castle and private Hearst Ranch.The event will take […]
American Advertising Awards: The Results Are In! by: Amy Watson Awards season is in full force, and after hearing back from the 2016 American Advertising Awards, we have some exciting news to share!Our agency was proud to take home eight American Advertising Awards. We were the only firm in San Luis Obispo County and one […]
Eroica California Brings Vintage Cycling Back to the Central Coast After its huge success last year, Eroica returned to the Central Coast in 2016, winding through North County’s stunning geography and hosting more than 800 cyclists from 29 different countries from April 8-10. This vintage bicycle ride and festival worked in cooperation with Hospice of […]
Are These Five Marketing Myths Holding Back Your Business? by: Christiana Newcomb Myth #1: Advertising is the same as PR.Although they work together, advertising and public relations are very diffrent industries. Advertising costs money, while the goal of PR is to obtain free publicity. In advertising, there are no surprises as to when an ad […]
What happens when a gym compares women to pears by: Stephanie Goodwin Gold’s Gym finds itself in a highly undesirable PR situation this week.One of the gym chain’s franchisees in Egypt posted a social media post that was seen worldwide. The post featured a photo of a pear and the phrase “This is no shape […]
Creating Traffic Relief, The Verdin Way by: Nina Martin Anyone who lives in San Luis Obispo undoubtedly encountered the construction-related traffic crossing the Los Osos Valley Road (LOVR) overpass in the past year and a half… and we’re happy to say we were a part of this! Yes, we know that may sound strange. But […]
Recent Comments