Inspiring Giving in a Digital Age by: Kaitlyn Hoyer A look into nonprofit trends In an increasingly digital age, nonprofit organizations and businesses alike will have to shift to being more digitally friendly. Nonprofits are currently the fourth largest industry in California, with over 72,000 501(c)(3) public charities in the state. When it comes to […]
Don’t Panic Over Facebook’s News Feed Algorithm Update by: Sean Murphy, Content Strategist On June 29, Facebook announced that they are making yet another significant change to the algorithm that governs the News Feed, which is how the platform determines what content to serve each of its users.Facebook rolls out updates like these pretty frequently, […]
Get ready for fair foods, fuzzy friends and festivities May 16-19 at the Salinas Valley Fair in King City, California!Verdin worked with the Salinas Valley Fair to develop a campaign for this year’s theme “Farm to Fable.” The Verdin team aimed to create something fun and whimsical, evoking fond fair memories of petting zoos, carnival […]
In the last decade, the digital space has grown at a rapid pace. Advertisers feel overwhelmed at immense amount of choices, and their ability to manage the technology. But if it’s managed effectively, it is an amazing tool that enables businesses to talk directly to niche audiences they are targeting. The Wide, Wide World of […]
5 Simple Instagram Tips to Get Double Engagement and Attract New Followers by: Cierra Savatgy-King, founder of Pigtail Media Social media is a constantly changing marketing beast that has the power to share the heart of your brand story to more people. Your brand experience typically doesn’t start when people walk in your door anymore; […]
So You Want to Write a Good Blog Post by: Christiana Newcomb Make your mark in the blogosphere with these 6 quick tips. Your impending blog deadline is looming and you’re stuck with only today’s date on a blank page. Or maybe you actually want to write a blog but don’t know where to start. […]
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