Category: Verdin Headlines

Intern Insights: Unlocking the Power of Podcasting

By Raleigh Elbert Podcasts are all the rage today. With more companies, celebrities and just regular people taking the leap and starting a podcast, there is a lot we can learn about how podcasts can level up your marketing strategy and open up to new demographics rich with opportunity and promise. The only problem: to […]

District Marketing Mojo: Kevin Safine, Walnut Creek Arts + Rec

Editor’s note: In this blog series, District Marketing Mojo, Verdin President and CEO Mary Verdin interviews a leader in the world of marketing and communications for special districts and business improvement districts each month. Check back here regularly for new interviews. Kindness & Community: How Walnut Creek Arts + Rec Enriches Our Lives Imagine a […]

The Strategy & Successes of SLO’s Buy Local Bonus Campaign

At Verdin Marketing, we’re proud to be a part of the small business scene in many of the communities we serve, including our hometown of San Luis Obispo, California. We know firsthand how important local businesses are to the community. We also intimately understand the challenges small businesses can face, such as lack of visibility and resources. This is especially evident with the ever-growing market of […]

District Marketing Mojo:Julie Buffo

destination marketing oxnard california travel tourism

Editor’s note: In this blog series, District Marketing Mojo, Verdin President and CEO Mary Verdin interviews a leader in the world of tourism marketing and communications for attractions, special districts and business improvement districts each month. Check back here regularly for new interviews. Fostering Unity in Oxnard Through Collaborative Community Engagement In December 2017, Julie […]

District Marketing Mojo: Kristin Withrow

Editor’s note: In this blog series, District Marketing Mojo, Verdin President and CEO Mary Verdin interviews a leader in the world of tourism marketing and communications for attractions, special districts and business improvement districts each month. Check back here regularly for new interviews. Advocating for California’s Special Districts: A Spotlight on Communications Specialist Kristin Withrow […]

District Marketing Mojo: Ryan Hopple

Editor’s note: In this blog series, District Marketing Mojo, Verdin President and CEO Mary Verdin interviews a leader in the world of tourism marketing and communications for attractions, special districts and business improvement districts each month. Check back here regularly for new interviews. In the vibrant landscape of experiences and destinations, Sensorio stands as a […]

District Marketing Mojo: Sean Dasmann

Editor’s note: In this blog series, District Marketing Mojo, Verdin President and CEO Mary Verdin interviews a leader in the world of marketing and communications for special districts and business improvement districts each month. Check back here regularly for new interviews. Time Well Spent in Arroyo Grande: A chat with Sean Dasmann, Chair of the […]

Leveraging Social Media to Empower Local Businesses

Small businesses are the heartbeat of our communities, yet they often face the challenge of limited visibility and resources to compete in today’s digital landscape. As a marketing agency deeply committed to fostering community growth, we recognized this challenge and sought to harness the power of social media to uplift the stories of one of […]