Month: December 2022

More on UGC: Appeal to audiences who crave authenticity

Modern audiences resonate with something more authentic than traditional marketing content. People tend to like having a sense of relatability with the media they consume. Social media brings the ability to foster personal connections to a user’s fingertips. Brands can extend their reach by meaningfully engaging users and their content. We’ve said it before and […]

Serving Up Destination Marketing that Attracts Foodies

Sure, we’ve all been out to dinner at a trendy new restaurant with our even trendier friend. The entrees arrive at the table, and before you’re allowed to take a bite of the tantalizing dish you’ve been hearing all about, your friend stops you to take a photo and promptly posts it on their social […]