BY: AMY BLASCO For years, Instagram has been known as the place to share and comment on beautiful photos. That insanely gorgeous sunset. Vacationing with the fam. Adventures in foodie land. But that’s all changing. The Facebook-owned brand has been shifting to a video-first platform in order to compete with TikTok and YouTube. The most […]
By: Mary Verdin & Joshua Erdman KPI, CTA, CPC, SEO. In the world of marketing, there are so many acronyms it can often feel like you’re swimming in alphabet soup. Knowing all of these terms—and using them to successfully promote your Business Improvement District—can be a constant challenge. Luckily, we’re here to help you navigate […]
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