Action Hero: Restorative Partners helps victims and offenders by reforming SLO’s Justice System As an often overlooked demographic, recently released offenders frequently return to the public unprepared to be fully integrated back into their day to day lives. Restorative Partners works with individuals currently incarcerated to maintain academic and career skills through a variety of […]
How Print Marketing Can Work For You (Part 2: Design) by: Michelle Starnes In part one of this series, we talked about the initial steps in creating a printed marketing piece that can work for your small business. Now, let’s talk about getting the most out of your design.DesignNo matter what you do, you must […]
How Print Marketing Can Work For You (Part 1: First Steps) by: Michelle Starnes Here’s the scenario: You own or work for a small business and you want to create a compelling marketing piece to reach your customers. But where do you start? How do you make sure that the piece will be effective and […]
Mary and Stephanie Share Some PR-spectives by: Amy Watson Just this morning, our very own Mary Verdin and Stephanie Goodwin had the chance to speak to a group of Cal Poly students in a class called Central Coast PRspectives (CCPR). This class is an elective where students work on real public relations projects for small […]
The Value of Having Values by: Amy Watson Loyalty, integrity, innovation, enthusiasm, strategy, and commitment. They’re flashy words, but to us, they’re much more than that.Everything we do at Verdin can be traced back to these six core values. They have carried us in the past, they guide us in the present, and they will […]
Stewardship Travel Offers a Meaningful Vacation Experience In 2013, PR Newswire announced stewardship travel as ecotourism’s next big step. The brainchild of the San Luis Obispo County Business Improvement District (CBID), the first stewardship travel program was established in 2013 along Highway 1, offering more than 70 activities that appeal to visitors who care about […]
Something for Everyone in Cayucos by: Christiana Newcomb Looking for fun activities this February? Look no further than Cayucos! Cayucos is full of great events and ways to keep your family entertained through the winter months.Unique and Exciting EventsPacific Coast Wine Trail WeekendFebruary 21- 22Grab your passport and travel to nine boutique wineries along the […]
The 10 Best Ads of 2014 by: Christiana Newcomb Whether or not you’re interested in marketing, these ads from 2014 are sure to impress you just as much as they did us at Verdin. We are always inspired by the advertising work produced by other agencies in our industry and we’re excited to share our […]
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