Visit Atascadero—Love is in the Air! by: Kaitlyn Hoyer Valentine’s Day will be here before you know it, and what better place to spend it than on California’s beautiful Central Coast? Before you buy any jewelry or make five-star reservations someplace else, consider a relaxing night on the town. During the weekend before Valentine’s day, […]
Help Others (and Yourself!) by Giving Back on Giving Tuesday Mark your calendars for Giving Tuesday, November 27th It is scientifically proven that giving back to others improves both your mental and physical health. According to the Community Health Network, giving back activates reward systems in your brain, so you are helping yourself as well […]
So You Have a Brand Guide…Now What? by: Megan Condict If you’re not familiar with graphic design, going through your business’s new brand guide might be overwhelming. You might find yourself frustrated wondering why a red has to be precisely Pantone 199, or why anyone cares if you use Times New Roman instead of Arial. […]
Stand-out Commercials from Super Bowl LIII by: Kaitlyn Hoyer Sure, Super Bowl is about sports, but it is also the one time of the year you don’t want to skip through commercial breaks! While the game itself might have been slow-paced, we hope that you were entertained by the line-up of commercials. In no particular […]
Here’s what happens when you visit Old Juan’s on December 7 All you have to do is order and enjoy, and you’ll be contributing to the construction of a very special community resource!Every December, local Mexican restaurant Old Juan’s Cantina cooks up a delicious way for residents to give back to a nonprofit organization. This […]
Planning an Atascadero Getaway Just Got A Lot Easier by: Casey Page Visit Atascadero Launches New WebsiteDiscovering the Central Coast town that embodies “California as it used to be” just got more convenient with the launch of the new Visit Atascadero website.Whether you’re on the search for the best local craft beer, an affordable hotel […]
Top 5 Marketing Tips You Can’t Ignore in 2019 Have you planned your marketing efforts for 2019 yet? Freshen up your strategy and give your brand visibility a leg up with these tips: 1. Turn Data Into Results With a lot of buzz around automation lately, one of the best ways to stand out from […]
HOW TO MAXIMIZE YOUR NONPROFIT ADVERTISING BUDGET by: Lisa Campolmi, Media & Research Strategist As many nonprofits are reviewing their annual budgets, looking for ways to stretch their advertising dollars without sacrificing results. Verdin has worked with the nonprofit sector for 15 years, and over that time has gleaned a few best practices for overcoming […]
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