After careful thought, ECHO and Verdin have decided to transfer Verdin’s proprietary marketing cure to our other finalist, the Food Bank Coalition of San Luis Obispo County.
“As we went through the planning for this year’s 24-Hour Give, it was determined that the timing is not right for us to accept this rebrand. We are in the midst of several new initiatives and an expansion of our programs and feel we need to get that foundation set before embarking on a new logo, messaging, website and marketing,” ECHO Executive Director Wendy Lewis explained. “We thank all who voted for us and appreciate your ongoing support.”