Economic Vitality Corporation
Branding & Advertising
The EVC is committed to developing a vibrant and sustainable economy throughout SLO County. They connect businesses with resources to help them become established and grow.
Because it targets a diverse audience, the EVC has a complicated message to convey. Verdin created a vibrant, clean and straightforward approach to help solidify the look and feel of EVC materials and support their branding.
Testimonial ads were also a way to bring credibility to the organization in the clusters it serves, and the endowment one-sheet marks the beginnings of long-term sustainability in creating an endowment to support the operations of the organization in perpetuity.
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