Month: January 2015

A Facebook Call-To-Action Button? What’s The Social Media World Coming To?

A Facebook Call-To-Action Button? What’s The Social Media World Coming To? by: Lisa Campolmi Is the Facebook Call-To-Action button a game changer? We’ll have to wait and see.Facebook recently announced that they’ll be launching the option to use a Call-To-Action (CTA) button on business pages. Their goal is to help drive more traffic to business […]

Three Critical Travel Marketing Trends To Be Aware Of In 2015!

Three Critical Travel Marketing Trends To Be Aware Of In 2015! by: Ashlee Akers Tourism marketing, or destination marketing, like most industries is constantly changing. Many of our clients are DMOs, so we’re always looking to stay on top of what’s new in the travel and leisure world of marketing.I just returned from the annual […]

The 10 Best Ads of 2014

The 10 Best Ads of 2014 by: Christiana Newcomb Whether or not you’re interested in marketing, these ads from 2014 are sure to impress you just as much as they did us at Verdin. We are always inspired by the advertising work produced by other agencies in our industry and we’re excited to share our […]

What PR Trends Do You Need To Keep An Eye On This Year?

What PR Trends Do You Need To Keep An Eye On This Year? by: Stephanie Goodwin We’ve outlined a few of the most important PR trends you need to be aware of for 2015.Public Relations (PR) trends can sometimes be difficult to follow. There are many more factors today that can impact PR for a […]